New challenges to purchasing: Marketing

New challenges to purchasing: Marketing

[vc_row][vc_column][vc_column_text] For some months, at the meetings we have had with managers of companies across different sectors it has become increasingly common for them to tell us that their Steering Committees are in favor of adopting policies that, without casting aside cost containment, are more focused on supporting sales growth. And this new scenario affects […]

Is Spanish Economy Changing?

Is Spanish Economy Changing?

The Spanish economic recovery is a fact hard to deny. The hangover after the economic crisis has been at the same level of the unbalances accumulated in the expansion phase, making the process even harder and longer. It is true that most of the Spaniards do not have noticed the recovery dividends yet, but no […]